Metal Madness Launches Future Shooters Initiative to Promote Family-Friendly Firearm Safety and Education

New nonprofit program emphasizes safe, responsible gun handling with inclusive, low-pressure shooting sports for all ages

by
posted on October 20, 2025
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
MMSSA Futureshootersinitiative 1
A young shooter takes aim during a Metal Madness event at Grand Rivers Shooting Range in Kentucky. MMSSA’s new Future Shooters Initiative underscores its commitment to family, safety and fun on the range.
Photo courtesy MMSSA

In a move set to reshape the conversation around shooting sports, the Metal Madness Shooting Sports Association (MMSSA) has officially unveiled the MMSSA Future Shooters Initiative Inc., a newly formed 501(c)(3) nonprofit aimed at educating the public on safe firearm handling while fostering family involvement in shooting activities.

At the core of the Future Shooters Initiative is a mission to promote responsible firearm ownership and respect for constitutional rights, with a special focus on youth development. Unlike traditional competitive shooting, Metal Madness’ program removes the high-pressure, win-or-lose mentality in favor of a supportive environment that encourages families to learn and practice together.

Ed White captivates the audience at Grand Rivers Shooting Range
MMSSA founder Ed White speaks to Metal Madness shooters during a match at Grand Rivers Shooting Range in Kentucky.

 

“The MMSSA Future Shooters Initiative exists to educate and provide opportunities for people of all ages to learn and practice safe firearm handling,” said Ed White, the founder of Metal Madness.

The Future Shooters Initiative is set to offer a full lineup of activities, including firearm safety training, group leagues and parent-child shooting teams, designed to build skills such as sight alignment, trigger control and hand-eye coordination. By integrating family members of all ages—from grandparents to kids—the program seeks to make shooting sports a regular, positive topic around the kitchen table rather than a source of controversy.

Safety remains paramount in every aspect of the program. The Future Shooters Initiative employs Metal Madness’ Very Safe Targets (VST), engineered to minimize ricochet risk and tested extensively to ensure a secure shooting experience. With more than 100,000 rounds fired at past events without a single ricochet injury, the VST system underlines the organization’s commitment to making shooting sports accessible and safe.

Participants compete in an innovative event format featuring a rotating 10-lane setup that encourages skill-building over simple scorekeeping. Teams must include youth members and are coached by certified instructors to maintain rigorous safety and training standards.

Beyond education and competition, MFSI Inc. offers legal rights support and community outreach to break down negative perceptions about firearms. MFSI President Teresa R. White highlights the importance of collaboration to ensure the initiative’s success, emphasizing that firearms themselves are inanimate objects best understood through responsible use and knowledge.

Metal Madness junior shooter gets ready to compete
Metal Madness breaks from traditional high-pressure competitions with dynamic target layouts and adaptive scoring, helping shooters build skills like sight alignment, trigger control and hand-eye coordination in a fun, accessible environment.

 

Simultaneously, the Grand Rivers Shooting Range in Grand Rivers, Kentucky, the home range of Metal Madness, is undergoing a significant expansion, adding 11 new pistol-caliber bays to accommodate a wider variety of shooting sports such as USPSA, IDPA, ICORE and SASP. This expansion will allow Metal Madness to host multiple events simultaneously, strengthening its role as a hub for both education and competition.

With the Future Shooters Initiative and the range expansion, Metal Madness is not just growing its footprint, it’s also shaping a new generation’s relationship with firearms, focusing on safety, responsibility and family connection.

Learn more at mmssa.net.

Latest

Mullin Hillsdaleoct2025 1
Mullin Hillsdaleoct2025 1

Kayla Mullin Claims USPSA Collegiate Limited Title at Hillsdale College

Kayla Mullin wins 2025 USPSA Collegiate Limited division title at Hillsdale College, outshooting all competitors in a field of 53 from top U.S. universities

Team Winchester and White Flyer Return to San Antonio for Sporting Clays Showdown

The NSCA Championship Tour powered by Winchester wraps in Texas this week with top shooters from Team Winchester & White Flyer chasing national titles and Winchester Ladies Cup honors

Review: CZ P-10 F OR

CZ P-10 F OR: full-size optics-ready 9 mm, 19+1 capacity, long grip, reliable striker-fired action and solid out-of-the-box accuracy

NRA America’s Rifle Challenge Summit Heads to Gunsite Academy This November

Gunsite Academy will host the 2025 Gunsite NRA America’s Rifle Challenge Summit in Arizona Nov. 8-9, offering AR training, competition and tactical challenges

Review: SIG Sauer M400-TREAD & ROMEO5XDR Gen II

SIG’s M400 TREAD 5.56 mm rifle paired with the ROMEO5XDR Gen II optic delivers competition grade performance and exceptional value straight from the box

Hancock, Simonton Complete American Sweep at 2025 ISSF World Championship Shotgun

Vincent Hancock and Samantha Simonton claimed gold in men’s and women’s skeet, leading Team USA to a dominant sweep at the 2025 ISSF World Championship

Interests



Get the best of Shooting Sports USA delivered to your inbox.