EOTECH’s New HQ, Manufacturing Facility Total 89,000 Square Feet

by
posted on December 28, 2021
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
eotechnewhq-1.jpg

Michigan-based optics manufacturer EOTECH expands its footprint with a new 67,000-square-foot headquarters and 22,000-square-foot manufacturing facility to keep up with growing demand from consumers for its products.

EOTECH’s hunt for new locations in Michigan led the company to Traverse City and Plymouth Township. Ideally situated within Michigan’s regional technology and manufacturing hub, both cities offer a talented labor pool and solid supplier access.

Says Dean Loebig, EOTECH chief technical and operations officer:

“The choice to move was clear. Both Traverse City and Plymouth welcomed EOTECH with open arms. Offering an economic development incentive proved these cities wanted our business, plus it’s a strategic place to base our operations.”

This past summer EOTECH’s new manufacturing facility was up and running at 2207 Traverse Field Road in Traverse City, Michigan. It includes a state-of-the-art, 22,000-square-foot building, while the new headquarters reaches an impressive 67,000 square feet. The new HQ building is located at 46900 Port Street in Plymouth, Michigan, and will be fully operational by the end of 2021.

In 2018, NRA Publications’ American Rifleman magazine honored EOTECH with the Golden Bullseye Optic of the Year award for the Vudu 1-6X 24 mm precision riflescope. The award came only two years after the introduction of the Vudu line of optics.

Last year, EOTECH officially separated from L3Harris, describing itself reborn again as an “agile, independent business that is focused on high-tech products and superior service.”

Learn more at eotechinc.com.


Read more: Daniel Horner Tops Tac Ops Leaderboard At 2021 SIG Sauer Ft. Benning Multi-Gun Nationals

Latest

NRA Fullborelrnationals 1
NRA Fullborelrnationals 1

Results: 2025 NRA F-Class Fullbore Long-Range National Championships

Top shooters shattered national records at the 2025 NRA F-Class Long-Range Championships in Delaware, a showcase of precision and emerging young talent in near-perfect weather conditions

From Creedmoor to Sea Girt: How the NRA Shaped American Late-1800s Marksmanship

Explore the early years of the NRA, from its founding in New York to national competitions, shaping marksmanship standards and American shooting culture

Mason Lane Storms to Limited Division Crown at 2025 USPSA Race Gun Nationals

Mason Lane claimed the Limited division title at the 2025 USPSA Race Gun Nationals, finishing with 2213.8829 points

Caile Bradham Wins HOA Title at 2025 World Skeet Championship

Twin titles for Team Blaser’s Caile Bradham at 2025 World Skeet Championship in Texas

Collegiate Rifle: Akron Shatters Season Record in Win Over Morehead State

Akron rifle team posts season-high 4709 in a dominant win over Morehead State, led by standout performances from Rachael Paddock and Matthew Kimball

Renewal and New Records: 1982 National Matches

The 1982 National Matches marked 75 years at Camp Perry, with renewed Army support, record scores and historic victories defining this milestone year



Get the best of Shooting Sports USA delivered to your inbox.