White Flyer Website Has New Look

White Flyer launches new website that boasts an improved user experience and branded merchandise.

by
posted on November 6, 2024
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
Newwhiteflyer Website 1
White Flyer Targets debuts mobile-friendly website with improved product buying information, branded gear and a better user experience.
Photo courtesy of White Flyer

White Flyer has officially unveiled its new website, which offers an enhanced digital experience for users, along with updated branding, access to engaging content and branded merchandise in the gear store.

Mobile friendly, White Flyer’s updated web platform serves as the hub of the company, where visitors can find information about its full line of products, as well as where to buy, media resources, essential contact information and more.

White Flyer opened for business in 1892 and, according to the new website’s history section, “currently serves more gun clubs and shooters than any other target manufacturer in the world.”

“The new White Flyer web platform showcases resources and content that are easy to access, especially by smartphone,” Winchester Ammunition and White Flyer’s Director of Marketing, Jason Gilbertson said. “It’s always our intention to be on the front end of technology and offering our customers a seamless digital experience is extremely important.”

White Flyer fans are encouraged to bookmark the new website, which is live now.

For more information regarding White Flyer Targets and check out the new website, go to whiteflyer.com.

Latest

Lapua Biathlon 2026 2
Lapua Biathlon 2026 2

Lapua Renews as Official Ammunition Supplier of U.S. Biathlon Ahead of New Olympic Cycle

Lapua has renewed its partnership with U.S. Biathlon as the organization’s official ammunition supplier for the upcoming Olympic cycle.

ATA Grand American Returns to Sparta With a Full Event Lineup

The Amateur Trapshooting Association’s 127th Grand American runs July 29 through August 8 in Sparta, Illinois, with a tribute to the late Lynn Gipson.

Team Winchester and Team White Flyer Stack the Podium at 2026 World English

Team Winchester and Team White Flyer shooters earned multiple podiums at the 2026 World English Sporting Clays Championship.

From Milestones to Movement: Inside USPSA’s 2026 Blueprint

Alan Turner outlines USPSA’s 2026 priorities: club recruitment rewards, mobile app upgrades, junior memberships and championship planning.

Derrick Mein Secures Silver at ISSF World Cup Shotgun in Kazakhstan

Team Federal’s Mein took silver at the ISSF World Cup in Almaty after Turkey’s Tolga Tuncer set a world record to take gold.

USPSA Limited 10: The Same Foundation, One New Option

USPSA Limited 10 now allows optics, but doesn’t require them. Same scoring, same equipment rules, same division. One change, one new pathway.

Interests



Get the best of Shooting Sports USA delivered to your inbox.