Winchester Announces Licensing Agreement With Barepelt Vests

Barepelt Vests has signed as a new Winchester licensee. Barepelt’s high-tech vests have quickly become popular with clay target shooters.

by
posted on October 12, 2023
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
Barepelt Winch 1
Erich Roden founded Barepelt during his search for ways to move and perform better in sporting clays competition.
Winchester/Barepelt Vests

Winchester recently announced a new licensing agreement with Barepelt, a company that has quickly gained a reputation as a premier vest brand for those who participate in the shooting sports.

Founded in 2020 by Erich and Heather Roden, Barepelt’s technology-focused shooting vests that “perform in all the elements of clay target shooting.”

More details about Barepelt Vests: “Erich Roden is a firefighter, competitive sporting clays shooter and functional fitness advocate. He founded Barepelt during his quest to find ways to move and perform better at all three. Roden quickly realized that clay target shooters are also top athletes, as they must swing a shotgun for several hours at a time, at 50 different pairs or more in varying temperatures and elements—all while operating at peak mental performance.”

“We are excited to be aligned with Winchester, one of the most iconic brands in the world,” Erich Roden, founder of Barepelt said. “Our customers have a deep passion for the shooting sports and Winchester will no doubt be extremely popular when choosing their designs. I fully expect to see more Winchester-Barepelt branded vests on shooting ranges in the future.”

Customers can find and order Winchester-Barepelt vests by visiting www.barepelt.com and clicking on “vests,” or simply type in “Winchester” in the search function. Multiple Winchester logos are also available to create custom designs, including the Winchester Horse and Rider, AA shotshell logo, Winchester chisel script and more. Customers can find the logo options by clicking on any vest in the vest section.

“The Barepelt vests are customizable and are extremely popular among individual shooters and youth teams,” Jason Gilbertson, director of marketing for Winchester Ammunition said. “We look forward to working with Barepelt in rolling out custom Winchester vests to the shooting public. Their co-branded vests are already out at events and worn proudly by Team Winchester members Zach Kienbaum, Desirae Edmunds, Theo Ribbs and Eric Harvey.”

Learn more about Winchester and Barepelt Vests.

Latest

Lapua Biathlon 2026 2
Lapua Biathlon 2026 2

Lapua Renews as Official Ammunition Supplier of U.S. Biathlon Ahead of New Olympic Cycle

Lapua has renewed its partnership with U.S. Biathlon as the organization’s official ammunition supplier for the upcoming Olympic cycle.

ATA Grand American Returns to Sparta With a Full Event Lineup

The Amateur Trapshooting Association’s 127th Grand American runs July 29 through August 8 in Sparta, Illinois, with a tribute to the late Lynn Gipson.

Team Winchester and Team White Flyer Stack the Podium at 2026 World English

Team Winchester and Team White Flyer shooters earned multiple podiums at the 2026 World English Sporting Clays Championship.

From Milestones to Movement: Inside USPSA’s 2026 Blueprint

Alan Turner outlines USPSA’s 2026 priorities: club recruitment rewards, mobile app upgrades, junior memberships and championship planning.

Derrick Mein Secures Silver at ISSF World Cup Shotgun in Kazakhstan

Team Federal’s Mein took silver at the ISSF World Cup in Almaty after Turkey’s Tolga Tuncer set a world record to take gold.

USPSA Limited 10: The Same Foundation, One New Option

USPSA Limited 10 now allows optics, but doesn’t require them. Same scoring, same equipment rules, same division. One change, one new pathway.

Interests



Get the best of Shooting Sports USA delivered to your inbox.